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Visible Language

A lecture series exploring the relationship between form and content

Visible Language (concept)

Client

UC Davis

Design Constraints

-Only use the Univers font
-10x10 canvas size
-Black and white
-Given content only
-No images allowed

The Univers font looks standard and contained which I wanted to reflect in the poster design by using a strict grid layout. I focused on creating clear hierarchy with the different font weights and creating balance between the left and right side of the composition.

Tools Used

Illustrator

Contributions

Design Research, Art Direction

Process

Round 1 composition thumbnails

Round 2 composition thumbnails

Semifinalist draft

3b_composition-1.png

I didn't choose this version because it was combining too many different ideas of mine to the point of clashing compositionally.

Results

finalcomposition3b2.png
Free_Square_Flyer_Mockup_4.png
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